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Editorial contributor
Emma Collins is an editorial contributor covering marketing. This profile is not a claim of verified real-world professional credentials. Articles may be researched and drafted with AI assistance under the publication's editorial process.
Expertise: Marketing
3 published articles
A useful UK business plan is not a box-ticking exercise. It should explain what you sell, who will buy it, how you will make money, how the business will run, and what could go wrong — with enough detail for the reader to make a decision.
11 October 2026 · 15 min read
A practical guide to documenting small business processes: which tasks to capture first, how to write clear steps, what details people usually miss, and how to keep documents useful without creating extra admin.
8 October 2026 · 8 min read
A practical, UK-focused guide to online promotion for small businesses: choose the right channels, build a simple plan, create useful content, measure what works and avoid common mistakes. Includes examples, checklists and FAQs.
6 October 2026 · 10 min read